
RETAIL / SPORTS
Sportsal, Alwarpet
Sportsal's showroom in Alwarpet, Chennai is built around one idea: the product should be the interior's loudest feature, not the finishes around it.
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2,100Sqft
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2019Completed
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RetailProject type
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AlwarpetLocation
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Design + buildScope
01 · The shell we were given
The brief and approach
Sportsal wanted a sports retail space where display and merchandising did the selling, without an interior competing for the customer's attention.
We stripped the material palette back and let display fixtures, lighting and circulation carry the design every finish decision was tested against whether it let the product read first.

Fig. 01 · Project photography
02 · The result








A 2,100 sqft store where the shopping experience stays product-led, not design-led, by design.
03 · Record
- Client
- Sportsal
- Sector
- Retail / Sports
- Location
- Alwarpet, Chennai
- Scope
- Design and build
- Area
- 2,100 sqft
- Completed
- 2019
- Services
- Design · Documentation · Procurement · Construction · Handover
Enquiry
